Viral videos and content can generate enormous brand awareness, promote positive public/consumer sentiment and increase company sales. Let's review best practices and learn some examples of companies that did it right.
PR can help your small business find new influencers to engage, strengthen relationships with media and your social media communities, manage company reputation and much more.
As you surely know, meaningful content is the bread and butter of social media success! Without engaging, eye-popping content for us to soak up everyday like the little information sponges we are, our social universe would be dry and bland! Unfortunately, not all small businesses have time to sit around and think up creative blogs all … Continue reading Best blogging practices for small businesses
"The question is no longer if companies should be using social media to gain new customers, but rather, how will you use it to stay competitive?"
Small business owners are very busy folks, often tasked with wearing multiple corporate "hats." They're the bookkeepers, tax experts, clerks, office lawyers, marketers and janitors of any small business. With this comes lots of responsibility... and a lot less free time. Fortunately, thanks to the continual advancements in mobile connectivity and technology, there are mobile … Continue reading Time-Saving Social Media Apps for Small Business Owners
Why Your Small Business Needs a Website Most consumers prefer to spend money at local, small businesses they have grown to develop meaningful and trusting connections with. Consumers value the close, personal involvement that comes from these relationships and believe small businesses stand behind the products and services they offer. But today, more and more … Continue reading Why Small Businesses Need a Website
The problem: your marketing budget is non-existent, and you don't have time to manage your business and find new conversations around your product. In the interest of time, here are three of my favorite social monitoring tools to help you find new audiences and turn them into customers!
"Twitter is the gateway to connecting with industry influencers, attracting new customers and networking with other area small businesses - which can create loads of opportunities for new connections, (and new business!) and here's a few reasons why:"